Good work deserves a clear next step.

Help homeowners find you, understand their options and ask for an inspection. Give your office the tools to keep every inquiry moving.

Explore the roofing experience
Ridge & Rafter desktop website concept with roofing services and a free estimate link.Ridge & Rafter mobile website concept with roofing photography and estimate controls.

A website with a purpose.

Separate pages for repair, replacement and roof care, each with a direct route to an inspection request.

Explore the website (opens in a new tab)
Ridge & Rafter inspection request concept with roof issue and contact fields.Ridge & Rafter mobile inspection request form.

An inquiry the office can use.

The issue, roof material, address and timing, gathered in one place. Campaign links retain the source of the request.

Request an inspection (opens in a new tab)
Ridge & Rafter office concept for reviewing sample inquiries and customer updates.Ridge & Rafter mobile office concept with sample inquiry controls.

Follow-up with a next step.

Keep office notes separate from customer updates. Track the stage, choose the next action and pause follow-up when the conversation is closed.

Try the office demo (opens in a new tab)
Ridge & Rafter campaign concepts for search, social advertising and email follow-up.Ridge & Rafter mobile view of illustrative advertising and email campaigns.

Campaigns that connect.

Search and social ad concepts lead to the relevant request. Matching emails cover roof care, request updates and estimate follow-up.

Explore ads & email (opens in a new tab)

Ridge & Rafter · fictional roofing business concept · illustrative photography

From the first click to the next conversation.

Try the whole journey. Create a sample inspection request, open it in the office and add an update the homeowner can see.

We scope the initial build and monthly management around your business. Advertising spend, hosting and third-party tools are separate parts of the conversation.

Learn more about our full-service approach

A reason to keep working together.

The ongoing service is the work around the inquiries: managing campaigns, keeping offers relevant and helping your team follow through.

A roofing professional installing roof tiles
Illustrative roofing photography

Bring in the right inquiries

Build and manage search or social campaigns around the services, locations and capacity you want to promote.

Keep the conversation moving

Connect forms to the tools your office uses. Set up routing, response reminders and agreed follow-up steps.

Stay useful after the job

Send seasonal roof-care emails to customers who opt in. Keep the website and campaign pages current as your work changes.

Review what happens next

Review inquiry sources, response times and booked inspections when your systems provide that data. Adjust the campaign with your team.

Ridge & Rafter is a fictional demonstration. Requests and edits stay in your browser. The demo does not send messages, run ads, book visits or issue estimates. Photos are illustrative, not evidence of completed work or campaign results.

What needs to work better in your roofing business?

Bring us the website, the missed inquiries or the whole picture. We’ll work out what fits your team.